Your Tender business page should help a new customer understand what you do, where you work and how to contact you. Start with a plain description of the service, then choose details and images that help someone decide whether to get in touch.
The useful bits
- Lead with the work you do and the customers or area you serve.
- Use only claims and photographs you can stand behind.
- Give a clear next step and check the page on a phone.
Tell people what they can hire you for
Someone opening your page from a social profile may know very little about your business. A name and a slogan rarely answer their first question. Describe the service in ordinary language and, where relevant, the area you cover or the kind of customer you work with.
Keep the opening specific enough to be useful. “Domestic garden maintenance in and around Bristol” communicates more than “Quality solutions for every need”. Only include places you genuinely serve, and avoid listing every possible service if some are occasional or outside your usual work.
A service description you can adapt
“I help local homeowners keep their gardens tidy, with lawn cutting, hedge trimming and seasonal clear-outs. Send a short description of the work and your postcode so we can discuss the next step.” This is an illustrative description, not a claim about a Tender customer.
Choose information that helps an enquiry
Bring together your trading name, customer-facing contact details and a short explanation of how you work. A customer should be able to recognise the same business across your page, messages and invoices. Check spelling and contact details carefully before sharing the page.
Explain what a helpful first enquiry contains. For a repair, that might be the general problem and location. For a service appointment, it might be the service requested and preferred timing. Avoid asking for private or unnecessary information in a public conversation.
- What work do you offer?
- Who or which area do you serve?
- What should the customer tell you first?
- Which contact route should they use?
- Are the details consistent with your other business information?
Use images that tell the truth
When choosing photography for your business presence, prefer clear pictures of your actual work where you have permission to use them. Check the background for customer addresses, paperwork, faces and other details that should not be shared. A tidy, well-lit photograph can explain a service without an elaborate shoot.
Stock photography can set a mood, but it should never appear to be a customer, a completed job or a member of your team. Likewise, only describe qualifications, accreditations or customer feedback that are genuine and current. A smaller amount of honest evidence is more useful than impressive-looking claims you cannot explain.
Read it as a first-time visitor
Open the page on your phone and read only the first few lines. Would someone who has never met you know what you do? Check that the next step is easy to understand and that the contact details are correct before using the page in your bio or sharing it with customers.
Review the wording when your services, area or contact details change. Your Tender business page is part of the Tender product; there is no permanently free edition. The pricing page explains the first five successful customer payments and the explicit subscription choice after them.
